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2022 Email Marketing Roadmap for Business Owners

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Master 5 Essential Business Skills with a Free Class from Coursera

Most business owners and professionals will tell you that ongoing education is a way to stay ahead of the competition. That used to mean signing up for a class at a local college or physically attending classes somewhere. Now, prospective learners are turning to the...

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How to Show Genuine Customer Appreciation: 6 Actionable Ideas

Is customer appreciation a part of your current marketing strategy? If not, it could be hurting your business. Whether you realize it or not, reciprocity is a powerful psychological trigger -- one that makes customers more likely to return your generosity in the form...

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5 Ideas to Help Small Business Owners Save Time in 2019

Small business owners need to make the most of every hour in a day. When you’re wearing multiple hats, it’s frustrating to feel your time is being wasted. We’ve got 5 ideas to help small business owners save time in 2019. 1. Plan ahead & plan better Shifting from...

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Increasing Brand Awareness: Project Management Tips from an OutboundEngine Pro

At the core of every business, large or small, is the goal of solving problems for its customers. Whether it’s to help someone find the perfect insurance solution or a dream home, accomplishing these goals means solving a lot of other problems along the way. That...

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Add These Family-Friendly Podcasts to Your Summer Listening List

Most of us can recall a time when piling into the car for a road trip meant coming up with ways to entertain yourself for hours. No smartphones, no iPads. We remember skipping through radio stations as you go in and out of radio signals, playing the license plate...

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13 Important Email Etiquette Rules for Businesses

Business professionals know staying in front of their customers is a must. One of the best ways to accomplish that is through a smart email marketing strategy. In fact, 86% of professionals prefer to use email when communicating for business and 75% of companies agree...

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4 Ways to Limit Daily Distractions When Working from Home

As our technology advances and our culture shifts, remote working and flexible schedules are becoming more normal. Many people find their productivity increases when they work from home, but not without learning how to work efficiently away from an office. Here are...

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Checklist: Spring Cleaning Your Social Media Accounts

For many of us, springtime means cleaning. We deep clean the closets and reorganize the junk drawers. Spring cleaning usually focuses on your house, workspace, or garage—basically everywhere that you accumulate stuff. Since we live in a technology-focused time, spring...

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The Best Free Online Learning Resources for a Tight Budget

Here's a quick multiple-choice question for you. Scenario: your dryer stops working. It still turns on, but it looks like the drum inside isn't spinning. Do you: A. Start Googling "local dryer repair" and see if someone can come out and fix it? B. Start Googling...

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Take notes. Remember the details. Do better business.

When you leave a uniquely productive meeting, you feel like the king of the world. “That’s business done right,” you think to yourself … until you sit down to follow up and realize you can’t remember anything! A lapse in memory can happen to the best of us. But...

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